Universidade Portucalense – Infante D. Henrique

Universidade Portucalense Infante D. Henrique is a cooperative higher education and scientific research establishment

Portucalense Business School – EN

Post-Graduate Degree Digital Marketing, Business & Artificial Intelligence

Until 11 October, applications are open for the Post-Graduate Degree Digital Marketing, Business & Artificial Intelligence Phase 1: 15 May to 24 July – Early Bird Phase 2: 25 July to 11 October Marketing, Business and Artificial Intelligence pos-graduate allows giving professionals the tools they need to support decision making, based on the most recent technologies, allowing them to uderstand in an efficient way the market and the consumers. It assumes an integrated approach of digital marketing strenghts, business intelligence and artificial intelligence to better work as a marketer. It is intended to professionals that want to get knowledge in the area and that aim a boost in their career as well as being an active part of the companys’ digital transformation and/or improve business.

Executive MBA

Until 15 January, applications are open for the Executive MBA 1st Phase: 25 June to 31 October 2024 – Early Bird 2nd Phase: 1 November 2024 to 15 January 2025 In view of the natural evolution of the market, the Executive MBA aims to prepare professionals to carry out their duties using innovative, differentiating techniques and enabling a holistic view of the business, whether national or international. Portucalense Business School created the Executive MBA with the aim of training professionals of excellence, enabling them to reconcile their professional and personal careers with a view to growing in both areas. During the programme, participants will train their strategic thinking and critical thinking skills, with a strong focus on acquiring competences in the area of management. The Executive MBA is geared towards developing the skills most valued in the labour market, focusing on a strong practical component through real case studies, simulations in national and international business environments and exchanges of experience. It also favours the development of leadership skills, teamwork, communication, conflict management, creativity and innovation. At the same time, they have the chance to develop their soft skills and expand their networking. The International Week SMEs and large corporate groups are looking for multi-skilled professionals capable of successfully adapting to different scenarios and challenges in the various areas of management, which is why we highlight the International Week that is part of the Executive MBA. Developed in partnership with the ICN Creative Business School, the International Week offers an international component in an immersive environment at a leading international school in Paris. ICN Business School claims to be a “Creative Business School” with triple accreditation from AACSB, AMBA and EQUIS, which represents the highest quality seal in business education. The International Week is an integral part of the Executive MBA and, over the course of 5 days, participants will benefit from a teaching programme taking place on the ICN Paris Campus, as well as company visits organised by the Business School.

Short Course in Women’s, Gender and Intersectionality Studies

Until 10 January 2025, applications are open for the Short Course in Women’s, Gender and Intersectionality Studies. Application Period: 10 October to 10 January 2025 The growing global effort, within the framework of the UN 2030 Agenda, the Council of Europe and the Council of the European Union and through the EU Strategy for Gender Equality 2020-2025, has driven various initiatives and fostered interest in Gender Studies and Women’s Studies. This multidisciplinary and transversal course in women’s studies is an opportunity to gain skills and deepen knowledge of legal norms and institutions, from the point of view of different areas of knowledge that directly or indirectly refer to women and women’s rights, with a view to offering some legal support for a reading of reality and research in areas of legal and non-legal knowledge. The course takes place over ten sessions with different lecturers who hold doctorates in their respective fields. The second part of the last session is reserved for an informal discussion between the lecturers and students with the aim of debating some issues and methodological scope about the Essay they will have to develop.

Executive Short Master in Talent Management and Retention in Hospitality

Until 13 January 2025, applications are open for the  Executive Short Master in Talent Management and Retention in Hospitality . Application Phases: 1st Phase: 10 October to 22 November 2024 – Early Bird: 10% discount on tuition fees. 2nd stage: 23 November 2024 to 13 January 2025 The tourism and hospitality industry is highly competitive and dynamic, constantly requiring qualified leaders and managers to face challenges and drive organisational success. The Short Master’ Talent Management and Retention in Hospitality’ is designed to address the lack of specific training programmes for this sector, offering a unique opportunity for hotel managers, HR professionals, team managers and others interested in people management to acquire essential knowledge and skills. With a practical and targeted approach, the course addresses critical issues such as attracting and retaining talent, leadership, diversity and inclusion, happiness, and well-being at work, which are fundamental to creating high-performance teams and the sector’s success. Through dynamic teaching methodologies, such as real-life case studies and practical exercises, participants will be empowered to tackle industry-specific challenges, improve the performance of their teams, and drive operational excellence. The creation of this course meets the growing demand for qualified professionals in the tourism and hospitality sector, contributing to the development of leaders prepared to face the challenges and opportunities of today’s market.

Short Master in Sommelier and Global Wine Business

Applications are open until 3 January 2025 for the Short Master in Sommelier and Global Wine Business Application Period: 1st Phase: 15th August  to 14th October December 2024 – Early Bird: 10% discount on tuition fees 2nd Phase: 15th October 2024 to 3rd January 2025 The Short Master in Wine Sommelier and Global Wine Market aims to specialize wine professionals in business, planning and organization of wines in marketing, hotel and restaurant contexts, in order to ensure the management of wine procurement and storage, perform wine services, and prepare wine lists, establishing a close relationship with the consumer, advising them on product choice. The contexts are global, in which the internationalization of this product imposes a strong dynamic in our national economy. It is in this context that the Short Master in Wine Sommelier and Global Wine Market appears, which intends to specialize professionals in the wine market and guide new investors in the area. Subjects related to the different tasks linked to wines are exposed, from production to commercialization, always taking into account a guided and personalized choice. This Short Master has a study plan integrated by 8 modules, which counts on the dedication of excellent professionals, very knowledgeable about wines and their business, who, module by module, offer us a formative program full of experience. The partner entities will be fundamental for us to create a connection in loco, where learning is experienced. Visits, tastings, and seminars provide direct contact with the workings of the vineyard, wine production, marketing, and tasting. In this specialization course, wine is also understood to be a resource of local and regional material and immaterial heritage, with strong implication in the construction of the natural and cultural landscapes of places. In the Department of Tourism, Heritage and Culture, we believe that the culture and history of places make the difference when it comes to raising the quality of a product. In order to understand the importance of this resource as a landscape structurer, we have developed a cultural program that will accompany the training and will allow you to feel and live experiences per se.

Post-Graduate Degree in Consumer Law

Until 31 October 2024, applications are open for the Post-Graduate Degree in Consumer Law 1st Phase: 2nd September to 26th September – Early Bird: 10% discount on tuition fees. 2nd Phase: 27th September to 31st October The Postgraduate Course in Consumer Law, prepared in accordance with the Regulations of Non Degree Courses of the University Portucalense, is the result of a partnership between the Department of Law of the UPT and the Portuguese Association for Consumer Protection – DECO. The Postgraduate Course will be run by professionals who work daily with Consumer Law, as well as UPT teachers who guarantee the student not only a theoretical but also an empirical and eminently practical view.

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