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Human Resources Management 2017/2018

  • 5 ECTS
  • Taught in Portuguese
  • Continuous Assessment


1. Identify, interpret and outline the new challenges of HR management, and their impacts on organizations
2. Articulate the elements of a strategy based on the employer brand
3. Critically analyze and apply the human resources approaches and tools that have the greatest impact on the organization's results.

Recommended Prerequisites


Teaching Metodology

Inductive, interrogative and demonstrative method. The pedagogical techniques are based on text reading and analysis, case analysis, video cases, interrogative exercises and autonomous research.

Body of Work

1. Human Resources Management and new challenges
1.1. Reinvent the organization
1.2. Digitalization of the economy, business and human resources management
1.3. People analytics
2. Strategic human resources management
2.1. Employer branding
3. Acquisition of Talent
3.1. Social media recruiting
3.2. Candidate experience
4. Employee experience
4.1. Culture
4.2. Engagement
4.3. Employee journey
5. Motivation, performance and rewards
5.1. Types of motivation: intrinsic and social
5.2. Performance and incentives
5.3. New approaches to incentives

Recommended Bibliography

Backhaus, K. (2016). Employer Branding Revisited. Organisation Management Journal
Landers, Richard N. and Schmidt, Gordon B. (eds.) (2016) Social Media in Employee Selection and Recruitment. Theory, Practice and Current Challenges. Springer
Carpenter, L. (2013). Improving the candidate experience. Strategic HR Review, 12(4), 203–208
Plaskoff, J. (2017). Employee experience : the new human resource management approach. Strategic HR Review, 16(3)
Kesari, L., & Pradhan, S. (2017). Research and recommendations for employee engagement: Revisiting the employee-organization linkage. Development and Learning Organizations, 31(5), 17–19
Cerasoli, C. P., Nicklin, J. M., & Ford, M. T. (2014). Intrinsic Motivation and Extrinsic Incentives Jointly Predict Performance: A 40-Year Meta-Analysis. Psychological Bulletin. 140(4), 980-1008

Complementary Bibliography

Theurer, C. P., Tumasjan, A., Welpe, I. M., & Lievens, F. (2016). Employer Branding: A Brand Equity-based Literature Review and Research Agenda. International Journal of Management Reviews
Gandini A. (2016) Working Online: An Exploration of Social Recruiting and Digital Marketplaces. In: The Reputation Economy. Palgrave Macmillan, London
Sivertzen, A.-M., Nilsen, E. R., & Olafsen, A. H. (2013). Employer branding: employer attractiveness and the use of social media. Journal of Product & Brand Management, 22(7), 473–483
Weiss, M. D., Tyink, S., & Kubiak, C. (2009). Delivering ideal employee experience. AAOHN Journal, 57(5), 210–215
Ferreira, P. and Rodrigues, P., Engagement as an antecedent of the satisfaction-performance relation: a study with line managers, International Journal of Human Resources Development and Management (forthcoming)
Fang, M., & Gerhart, B. (2012). Does pay for performance diminish intrinsic interest? The International Journal of Human Reso

Weekly Planning


Demonstration of the syllabus coherence with the curricular unit's objectives

Learning objective 1 is implemented through theme 1 of the syllabus.
Objective 2 is implemented through topic 2 of the syllabus.
Objective 3 is implemented through themes 3, 4 and 5 of the syllabus.

Demonstration of the teaching methodologies coherence with the curricular unit's objectives

Teaching-learning methods will be used transversally to achieve all learning objectives.
However, the inductive method will be most used to achieve objective 1; the interrogative method will be most used to meet objectives 3, 4 and 5; the demonstration method will be most used to meet objectives 2, 3, 4 and 5.

relevant generic skillimproved?assessed?
Achieving practical application of theoretical knowledgeYesYes
Adapting to new situationsYes 
Analytical and synthetic skillsYesYes
Balanced decision makingYes 
Commitment to effectiveness  
Commitment to quality  
Ethical and responsible behaviourYesYes
Event organization, planning and managementYes 
Foreign language proficiency  
Information and learning management  
Initiative and entrepreneurship capability  
IT and technology proficiency  
Problem Analysis and AssessmentYesYes
Relating to othersYes 
Research skillsYes 
Understanding multiculturalism and valuing diversity  
Written and verbal communications skillsYesYes
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